Walmart's brick-and-mortar stores are quite popular around the globe, but their online marketplace offers a unique platform to sellers who wish to reach a global audience. Though there is a very stringent process that may act as a hurdle for the sellers but once you are past that, you get access to the world of selling where the competition is less and profits are high. This blog aims to educate you on Walmart, the process of selling on the platform, and Walmart integration with Amazon MCF for order fulfillment.
Understanding Walmart and Amazon MCF
Walmart has gained a lot of popularity among US citizens because of its low-cost, good-quality products. It is precisely a community of trusted sellers who wish to offer high-quality products. The popularity is not just with the customers, it is with the sellers as well, for the reach that Walmart Marketplace offers. Walmart allows the sellers to manage returns online as well as in physical mode in stores. This is something that makes it different from other marketplaces. When a seller has Walmart as a part of its multi-channel strategy, they are more likely to put up their brand name above others in the competition. The cherry on top is the low selling fee and advanced selling tools, which are a great help to the sellers.
Amazon MCF is a fulfillment service offered by the global brand Amazon. It offers a reliable and rapid fulfillment option to different e-commerce sellers who wish to utilize the highly compatible and vast fulfillment network of Amazon for multi-channel order fulfillment of their products with accuracy. It offers:
- Fast Delivery
- Simple Pricing
- Easy Integration
- Streamlined Inventory Management
- Real-Time Delivery Updates
- Parcel Tracking Options
Follow these Steps to Sell on Walmart Marketplace
After knowing what Walmart brings to the table, you must be curious about the selling process. Let's discuss it here:
Step 1: Match the Minimum Qualifications For Walmart
As mentioned in the former part of the blog, Walmart has a stringent entry process, so sellers have to meet the minimum qualifications set by Walmart Marketplace. Only after they are qualified sellers can sell in the marketplace. Here's the list of qualifications:
- A license number or business tax ID (not an SSN)
- Supporting documentation to confirm the identity and address of the company
- Proof of prior online selling, may be through another marketplace or e-commerce site
- GTIN/UPC GS1 Company Prefix Numbers for Product
- Selling items should not violate Walmart's policy on prohibited items
- A fulfillment system that allows for refunds (such as Amazon MCF)
It is always better for sellers to collect all the required information by filling out the application to smooth the process.
Step 2: Create a Seller Account
Once qualified, e-commerce business owners can begin with the creation of a seller account. It is not the same as the one used by Walmart customers to purchase goods from Walmart's website. To create a seller account, the business owner has to:
1. Visit Walmart's seller registration page.
2. Input the seller’s name, company name, phone number, email address, and preferred password.
3. Go over the terms and conditions and accept them.
4. Then, finally, click on "Create my account."
5. Thereafter, the seller receives an email from Walmart to verify the business email
Step 3: Submit Verification Details of the Business
Once the account is created, the next step is setup. Here, the sellers need to begin with the onboarding process by authenticating the details of the business. This is the information required:
- Tax ID number (TIN)
- Yearly gross merchandise value (GMV) range
- Highest performing category (i.e. the most common category of your products)
Verification involves the following steps:
1. Click the "Get verified" button at the top of the seller's homepage.
2. Provide the relevant tax information, business information, and seller profile information on the verification form. If necessary, sellers can save this form and complete it later.
3. For review, click Submit. It may take up to two business days to verify a business.
Step 4: Payment Configuration
Once the company has been verified, the seller may proceed with onboarding by setting up the payment preferences. Depending on the location, sellers have a choice of three third-party payment processors:
- Payoneer
- Marketplace Wallet
- Hyperwallet
To set up payments, take the actions listed below:
- Click the "Get paid" button at the top of the screen on the seller's homepage.
- To create an account or log in to an existing one, choose the payment processor for future use and click the appropriate option.
- To complete the payments, adhere to the remaining instructions.
Note: After starting to sell on Walmart Marketplace, new sellers will face a payment hold that might last up to 14 days for US sellers and up to 21 days for foreign sellers.
Step 5: Shipping Set-Up
Now, the shipping and returns policy for customers needs to be fixed. Here's the procedure to follow for setting up Walmart Order fulfillment:
1. Click the 'Get Started' button after selecting the 'Simplified Shipping Settings' option from the seller homepage on the left side of the screen.
2. From the setup screen, choose the shipping region and the shipping carriers you want.
3. Choose the fulfillment center or centers of choice.
4. Click Create after finishing the settings.
Now, you are all set to list your products and sell worldwide. But only the right fulfillment partner can do justice to this amazing selling platform. This is why Walmart and Amazon integration is required so that the orders can instantly be processed and delivered to the right customer. Now, the question is how Walmart integration can be done. The next section is the answer to this question.
Steps To Fulfill Walmart Orders With Amazon MCF
Integrating these two requires an e-commerce connector app that can act as a linking bridge for the selling platforms. MapMyChannel by WebBee is exactly what your business requires for Walmart marketplace integration with Amazon MCF for order fulfillment. It is a multi-channel ecommerce integration application that not just connects different sales platforms but also manages automatic order fulfillment, inventory, product listing, bundling, product tracking, delivery updates, etc. It comes as a complete package with an immense pool of features, but for now, Walmart sellers need to know how to integrate it with Amazon MCF using MapMyChannel by WebBee. Here's the process:
Step 1: Firstly, visit WebBee's Sign-in page or else Register yourself through Sign Up.
Step 2: Choose the sales channel that you wish to connect, which is Walmart in this case.
Step 3: Now, choose the location of your business.
Step 4: Now, you will be redirected to Walmart's Sign-Up page, where you have to enter your Walmart seller account credentials
Step 5: Here, authorize the integration between MapMyChannel by WebBee and Walmart.
Step 6: After this, you will select your ERP/Fulfillment Partner. Here, it is Amazon MCF, so click on the same.
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Step 7: Now, the website will take you to Amazon, where you need to Sign in with your Amazon Seller account.
Step 8: Now, you reach the integrations page. Here, you have to turn on the Status and Syncing toggles for Walmart and Amazon MCF both, as shown in the image below.
Now, you and your Walmart store are all set to make sales and fulfill the orders of your customers present in different parts of the world.
Benefits of Integrating Walmart with Amazon MCF
Since you have connected Walmart and Amazon with MapMyChannel by WebBee, you must know what it can do for your business. Here's a brief view of the benefits that it brings along:
Cost and Time Optimization
The Cost of storing, picking, and packing can be lofty for sellers if they wish to do it on their own. But if the same thing is done by Amazon, it becomes simpler with much lower costs, while we consider the cost of errors and resources employed in the task. Also, while Amazon is taking care of all this, sellers are free to make improvements in the core business strategies and products.
Prime Eligibility
Amazon Prime members are eligible for two-day delivery of products. The same speed can be provided to Walmart customers with the use of Amazon MCF. Sellers can deliver some eligible products in two days, driving customer satisfaction with quick delivery.
Customer Satisfaction
Customer satisfaction is something that drives the customer towards success. Faster fulfillment is a very big factor for customers to be happy. Also, the price of the product drives their decision. With Walmart, customers get a cheap price, and with Amazon MCF, they get quick fulfillment, which ultimately delivers happiness.
Higher Sales with Proportionate Profits
Sales are driven by good quality products and efficient delivery service, both are possible with Walmart Amazon MCF integration. A rise in sales alone cannot improve the profits; for that, cost optimization is required. As mentioned in the above points, the integration also offers the benefit of cost optimization, giving way to higher profits.
Walmart Amazon Integration is the Formula of Success
Walmart Amazon connector together can make online selling not just easy but efficient. The two platforms bring their strength to the table, which, if combined, make business hassle-free. MapMyChannel by WebBee makes Walmart inventory management easy and offers numerous other benefits, so you can just focus on the right selling of high-quality products while constantly accelerates the growth of your dream business.
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